Shenda Loughnane has been named by Dentsu as the global brand president of its Dentsu X global media agency network. 

She joins from sister company Prospect, where she has been global managing director for the past two years. Prior to that, she was group managing director of Dentsu Ireland. 

Before joining Dentsu 12 years ago, Loughnane ran a digital creative agency for ten years and also worked at media agencies such as Publicis’s Zenith and Havas in both the UK and across Europe. 

She reports to Media Will Swayne, Dentsu Global Practice President.