In bid to create top of the mind awareness and empathy marketing strategy using the Eid Mubarak celebration as means to prospect, retain consumers and connect with brands, business and advertising agencies in Nigeria took to their social media pages to share memorable felicitations.
For instance, creative agencies designed special posts targeted at Muslims to join the celebration.
It would be recalled that Eid Mubarak, much like any other festive celebration, has evolved into a season of heightened consumerism and shopping sprees. During such a period, marketers establish stronger connections with their consumers by employing effective marketing strategies to tap into the many opportunities it presents.
Here are some of the notable brands which came up with fascinating creative campaigns for Eid Mubarak celebration : Minimie MTN, Dano milk, Malta Guinness, Zenith Bank, Globalcom, Kelloggs, First Bank, among others.
Globacom in a creative shot video showcased Eid Mubarak celebration and the caption of the video reads: “As we rejoice in the celebration of the holy month, may we never stop enjoying the unlimited mercy and favour we’ve received in Ramadan.”
MTN post says: “This special day bless you with boundless happiness and prosperity.”
Dano echoes “As we celebrate this joyful occasion, may this feast be filled with the blessings of the season, the warmth of loved ones, and the nourishment of good food. Eid Mubarak!
7Interactive message reads: “Eid Mubarak. May this divine smile of Heaven fill our hearts with joy and our souls with peace, as we celebrate.”
For Kellogg,it wrote: “Kellogg’s Nigeria wishes you a happy Eid-ul-fitr. Thank you for choosing Kellogg’s all through the Ramadan season. Celebrate the wholeness of all Kellogg’s cereal with your family this Ramadan, Happy Eid Mubarak.”
Minimize post reads: “Eid Mubarak! Let the celebrations and slurp begin! Spice up your Eid withMinimie goodness! Happy Eid-ul-fitr from all of us at Minimie.”
Malta Guinness post says: “Today, let’s raise a can of Malta Guinness in celebration as we spread goodness all round. Eid Mubarak!
